A Comprehensive Guide to Porter's Generic Competitive Strategies

Adapt and innovate to maintain your competitive edge in today's competitive business environment

By Terry Danylak

Updated January 08, 2019 · v0.3

Michael Porter's Generic Competitive Strategies is one of the most influential frameworks for developing a successful competitive strategy. This guide aims to provide a comprehensive understanding of Porter's competitive strategies, their real-world application, and a step-by-step guide on how to use this concept for your organization.

Chapter 1

Introduction

• Michael E. Porter
• The Concept of Competitive Strategy

Chapter 2

Porter's Generic Competitive Strategies

• Overview
• Cost Leadership
• Differentiation
• Focus

Chapter 3

Choosing the Right Strategy

• Assessing the Industry
• Understanding Your Competitive Position
• Aligning Strategy with Organizational Capabilities

Chapter 4

Risks and Challenges

• Stuck in the Middle
• Shifting Industry Dynamics
• Imitation by Competitors

Chapter 5

Adapting to Change

• Continuous Improvement
• Monitoring and Adjusting Strategy
• Embracing Innovation

Chapter 6

Real-World Examples

• Cost Leadership
• Differentiation
• Focus

Chapter 7

Critiques and Alternatives to Porter's Generic Competitive Strategies

• Blue Ocean Strategy
• Resource-Based View
• Dynamic Capabilities

Chapter 8

Conclusion